People in all regions are becoming health and hygiene conscious and getting more inclined towards eco-friendly wellness platforms. With the growing awareness about the climate and sustainable living, the younger generation has evidently moved towards a kinder and more environment friendly lifestyle.
With the onset of the current pandemic, people have started to become more selective in terms of products/brands they use in their daily life. Every industry has started to get affected because of this thought process of using organic stuff, be it skin care, food or lifestyle products. Here are some brands who have taken the initiative to protect the environment.
Decor Kart: We’re passionate about all things sustainable at The Decor Kart. We are slowly phasing out harmful packaging materials and using more eco-friendly packaging materials such as corrugated cardboard, honeycomb wraps, eco-friendly filling papers, egg trays. In terms of our product portfolio – we are trying to educate our customers to reduce plastic waste from storing food in single-use plastic bags. Glass or metal containers can house leftovers without creating plastic waste. We have a focused curation of recycled glass products.
Skechers: Skechers is a global performance footwear brand which offers a wide range of lifestyle and performance shoes, for both men and women. Skechers launched an environment friendly collection called Skechers’ Our Planet Matters. Skechers’ Our Planet Matters collection utilizes recycled materials in its designs to help reduce the Company’s environmental impact. Available in on-trend styles for men, women, and kids, the entire family can go green in comfortable and eco-friendly style.
Titan: With a continuous effort to stay closer to the environment and reduce the carbon footprint, Titan launches ‘Titan Solar’ on the special occasion of World Environment Day. Powered by the in-house solar movement, this range comprises of three stylish timepieces which make use of eco-friendly and recycled materials such as vegan leathers and recycled brass.
Soulflower: On the occasion of World Environment Day, Soulflower is collaborating with their consumers with the target of planting 1 million seeds at their organic and sustainable Farm and encouraging customers to recycle their empties. Soulflower, with their Farm have been actively working towards sustainability and the environment from the very inception of their being and now their aim is to get their customers involved in what is their everyday activity at their Farm.
Go Native is a homegrown conscious store and restaurant offering eco-friendly and healthier alternatives for our daily needs and wants. At the core, they stand for eco-consciousness, healthy eating and sustainable living. Their restaurant celebrates the flavours of earth through the farm-to-table philosophy.
Their retail store is a one stop shop for all things locally grown, handcrafted and ethically sourced. At Go Native, they source all our produce within a 500 km radius, directly from organic farmers’ cooperatives. Going beyond being just a marketplace, they collaborate closely with like-minded designers to create products that we have felt a need for.
Azafran: Co-founded by sister-duo Mansi and Aditi Vyas, it began as organic farming on 40 hectares and greenhouses to extract oils and botanicals, but culminated into a pan-India initiative to raise awareness of ethically sourced ingredients and environmental concerns. In 2010, Azafran was one of the first brands to introduce ECOCERT-certified skincare to the Indian market. One of the brand’s main selling points is that its ingredients are pure, natural, sustainable, and biodegradable. They produce these products in-house and follow a rigid manufacturing process & facility that ensures they are consumer friendly.
Shobitam Inc: Founded by fashionistas and creative sisters Aparna and Ambika in Seattle, Shobitam is dedicated to making Indian ethnic wear affordable, elegant and available globally. At Shobitam, they handpick the most sustainable fibers with the least amount of impact on the environment. Some of our most popular products are Vegan Sarees which are lightweight, easy to drape, and are completely free from animal cruelty too as they are made of plant fibers. Sustainable materials like hemp, natural linen, and organic cotton are used within the production of clothing. Shobitam as a brand also uses packaging that is cloth based and non plastic or toxic free which are loved by customers!
