For a generation that curates their Pinterest boards with the same precision as their finances, weddings are no longer about splurging recklessly, they’re about intentional indulgence.
Yes, the bridal lehenga still takes centre stage. The honeymoon still dreams in Amalfi sunsets and Kyoto mornings. But today’s couples are choosing to plan ahead, invest wisely, and save in style.
From Splurge Culture to Spend Culture
There’s a quiet revolution in how young Indians approach lifestyle expenses, and weddings, unsurprisingly, are at the forefront. Enter Multipl, a category-creating app that champions “Spendvesting”, the art of investing for your lifestyle goals and redeeming them with top brands, while saving up to 20% in the process.
So what does this mean in real terms? Instead of relying on credit cards or last-minute loans, couples are turning their big wedding spends into short-term investment plans. Think curated mutual funds, digital gold, or even equity all through SEBI-approved advisors. It’s savings, with strategy.
The Bridal Jewellery Dream, Now a Financial Power Move
That timeless gold choker or diamond set you’ve had your eye on? With Multipl, you can set a goal, automate monthly investments, and let your money grow. When the time comes to buy, you’re not just financially ready, you’re also eligible for brand contributions and discounts, which feel a lot like getting a wedding gift from the jeweller themselves.
Honeymoon Planning Without the Panic
Long before the boarding pass, smart couples are setting up honeymoon goals on Multipl. The app allows you to plan for travel via trusted partners like MakeMyTrip, with daily or monthly investments that generate returns and unlock brand-specific benefits. So whether it’s Bali, Paris, or Italy, your dream trip doesn’t have to come with a debt hangover.
Wedding Shopping That Pays You Back
Let’s be honest — the pre-wedding shopping haul is a whole mood. Outfits, accessories, gifts for the fam, matching shoes for each event… But instead of reactive spending, couples are now treating this as a planned investment on the app. Not only do they end up saving more, they also receive up to 10% brand contributions from partner labels. In other words, you shop smarter and still look fabulous.
Why Multipl Makes Sense for Couples Today
- It’s healthier than credit cards — No post-spend stress, no hidden interest traps.
- It’s habit-forming — Encourages consistent saving behaviour pre and post-wedding.
- It’s reward-driven — You earn more the longer and smarter you plan.
- It’s future-proof — Beyond the wedding, use it for everything from insurance premiums to anniversary travel.
Beyond the Mandap: Money Habits That Last
Perhaps the biggest flex of all? Entering marriage with a shared financial mindset. With Multipl, couples aren’t just funding a celebration — they’re building long-term habits rooted in clarity, planning, and trust.
Because weddings last a weekend. But smart money moves? They last a lifetime.
Ready to Spendvest?
Download Multipl and start planning your wedding — the savvy, rewarding, and financially fabulous way.
